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Cowboy Values

Recapturing What America Once Stood For
Author: James P. Owen

Photographs: Fifteen world class photographers

Publisher: Lyons Press (2008)

Found on page 51
"The rich mas in not the who has the most...but the one who needs the least."

From our Purveyor of Books:
When we rang in 2008 on January 1st, who would have predicted the tumultuous year we'd had? Now, as two years later as 2010 comes to a close, this volume's wisdom really speaks to me. Lavish color and black-and-white photographs invite us into the modern cowboy's world and the standard he and she live by.

Find a quiet place, pour a cup of coffee or tea or wine - whatever soothes your spirit. Light a candle. Clear your mind. Breathe. Breathe again. Are you comfy? Peruse these pages and set your sights anew for the challenges ahead this year.

From the Publisher:

It's not too late for us to get back to the qualities that made America great. Cowboy Values gives us a place to start.

Americans are known for being optimists. But it doesn't take a cynic to see that our country is seriously off-track. We're upset by greedy corporate executives who line their own pockets at others' expense. Disgusted by gutless politicians who pander to special interest groups. And appalled by a culture that glorifies materialism and self-gratification. It's as if "What's in it for me?" were our national motto. No wonder so many of us feel a deep yearning for a simpler time when civility was the norm and a handshake could seal any deal.

We can't turn back the clock or legislate our way out of society's malaise. But here's what we can do: Look to the bedrock values all Americans share. We may never agree on Iraq, abortion, or same-sex marriage, but surely we can agree that "Our word should be our bond."

For a definition of those shared values, we need look no further than the Cowboy Way. Living by a code that centers on principles like honesty , loyalty, and courage, the working cowboy is an enduring American hero - one providing just the kind of inspiration our country needs to find unity and hope in these troubled times.

About the Author:
James P. Owen is a Managing Director of Austin Capital Management, an affiliate of Victory Capital Management. He is also Founder and President of the Center for Cowboy Ethics and Leadership and author of the book Cowboy Ethics: What Wall Street Can Learn from the Code of the West. Jim's Wall Steet career has spanned 40 years, including 15 years as a partner with NWQ Investment Management Company in Los Angeles. Jim has also been a prolific speaker and author. He and his wife, Stanya, make their home in Austin, Texas.

Paper on board. 112 pages.