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The Integrity Advantage
Adrian Gostick & Dana Telford
Gibbs Smith Publisher

From our Purveyor of Books:
You may wonder why I've chosen this book, and others on business and personal ethics, as an offering to our Western browsers. Today, we are searching for guidance to lead us in our personal lives and if we lead teams of people we are looking for guidance there too. The Code of the West and the Cowboy Code offer direction and are more relevant than ever. New titles, such as this one, offer additional leadership instruction. Although not connected to The Code of the West, it feels right to offer these titles to those looking West for answers.

From the Publisher:

Where are you right now?
The Integrity Advantage gives you tools to take stock and to solidify or revamp the integrity in your business life.
"They'll tell you (with a wink) that these days, nice guys finish last. If that's what you've been hearing, may we respectfully suggest you're running with the wrong crowd. And we've got some folks we'd like you to meet," say Adrian Gostick, a respected business writer, and Dana Telford, a Harvard researcher.

Based on a year's worth of research--interviewing CEOs and top business leaders from across North America--The Integrity Advantage identifies ten characteristics that are consistently displayed by people with integrity. The authors then take you through a four-step process to determine your integrity level and help you enhance your reputation for ethical behavior.

Table Of Contents:
Contents
Acknowledgements x
Foreword by Mitt Romney xii
Part One: The Truth About Integrity 1
Part Two: What Integrity Looks Like--Close Up
Integrity Characteristic #1: You Know That Little Things Count 16
Integrity Characteristic #2: You Find the White [When Others See Gray] 25
Integrity Characteristic #3: You Mess Up, You 'Fess Up 32
Integrity Characteristic #4: You Create a Culture of Trust 43
Integrity Characteristic #5: You Keep Your Word 53
Integrity Characteristic #6: You Care About the Greater Good 60
Integrity Characteristic #7: You're Honest but Modest 65
Integrity Characteristic #8: You Act Like You're Being Watched 67
Integrity Characteristic #9: You Hire Integrity 72
Integrity Characteristic #10: You Stay the Course 77
Summary: You Can Take It With You 80
Part Three: Taking Stock of Where You Stand 83
Step 1: Call a Personal Time Out 91
Step 2: Get a Second Opinion . . . and a Third 93
Step 3: Evaluate Your Environment 96
Step 4: Start an Individual Revolution 101
When All is Said and Done 103
About the Authors 107

Hardcover. 107 pp.